GODSMACK Drummer Launching 'Werd Wear' Clothing Line
May 15, 2009On May 29, GODSMACK drummer Shannon Larkin will launch a clothing line called Werd Wear along with the site WerdWear.com.
Regarding how the Werd Wear idea came about, Larkin said, "I met Patrick Murillo (a.k.a Rillo) about nine years ago on the Faceless Tour, when I first joined GODSMACK. Rillo and I from that point became close friends fast — exchanging numbers and keeping contact with one another. Our main mode of communication was (and still is) text messaging. As a play of words, I would end my texts with 'Werd,' or 'Werd up,' or sometimes 'my werd is my bond,' et cetera. Rillo then had a Werd shirt made for me when I was on tour this past summer and I thought that was cool. Then Rillo came to me with the idea of starting a clothing line called 'Werd Wear,' and I immediately thought it was a million-dollar idea. With that said, I believe in our Werd and in Rillo as a fashion-minded go-getter that can make things happen. So my involvement in Werd will be as a the leading consultant to Werd Wear clothing (i.e. designs, fabrics, ideas for accessories, etc.),and to help promote the company as an endorsee who will proudly wear the gear in pics and on the stage on my upcoming tours and lend my name, Shannon Larkin, to all Werd designs that we create and I will oversee them all in order to give my fans the BEST product I can, so that we all can SPREAD THE WERD as far and wide TOGETHER. So, to ALL my fans, go to www.werdwear.com and let's get started."
You can catch Shannon sporting Werd swag throughout GODSMACK's summer tour with MÖTLEY CRÜE.
Comments Disclaimer And Information